Lopeti Etu is an innovative fashion designer and milliner based in New York City who draws inspiration from the world around him. Etu hand blocks all his hats, and creates one of a kind pieces using local suppliers and craftspeople.

After having worked in the fashion industry for many years, Etu took a risk and started his own millinery label in 2010 with business partner, David Balluff. They aspire to bring daring and verve back into the New York millinery world.

Lopeti Etu first became introduced to hats and hatmaking when his grandfather made him a straw hat in his native Tonga for a school dance. Etu recalls that while most children were wearing store-bought hats, his grandfather's hand-woven creation made him happy. Our hope is that wearing one of Lopeti Etu's hand-crafted hats gives you that same feeling.

His millinery designs have appeared on the cover of French Vogue, and in editorial shoots for Elle, Bazaar, O, Glamour and Self. Several of Etu's hats also made an appearance on the first season of Bravo's Work of Art: The Next Great Artist, worn by contestant Nao Bustamante.

For general inquiries:
(646) 801-HATS

Hat Sizing Chart (PDF)


© 2011 Lopeti Etu
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